The Growth Orchestrator for multi-unit brands.

Why ActionStack

More sales. Higher ROI. Clear answers.

+4%

Increased same-store sales

In pilots, restaurants increase same-store sales by 4% on top of their current run rate.

~2.3×

Higher ROI on every dollar

Every channel, loyalty, paid ads or third party, is about maximizing dollars out per dollar in. We optimize across all channels.

Clarity

Why am I up or down?

We separate signal from noise. External factors like weather, local events, and paycheck cycles get accounted for, so what's left is what you actually need to act on.

Feb · March Cohort

Jun · July Cohort

Adding two multi-unit groups

What is ActionStack

Your growth orchestrator, built on a reliable ontology that integrates all your data sources.

Data sources9 integrated streams

Raw POS

Digital ordering

Loyalty provider

3P database

Reviews

Catering invoices

Margin edge

Shifts

External events

weather · paychecks · holidays

OntologyData from all sources, contextualized and reliable.Resolved model

Growth orchestratorMaximize net sales at higher ROI across all channels.Built on the ontology

Autonomous agents

3P optimizer

inflation · promos · photo quality

CRM

personalized text & email

Paid marketing

Executive supportCEO · COO · CMO · Board

Signal from noise

on net sales up or down

Staff performance

Product mix

How the work runs

Plan. Test. Scale.

It compounds

Plan

Read the state of the world daily. Rank the top opportunities by dollars, not a dashboard.

Daily world-model

→Test

Form a hypothesis and run it with matched controls and confidence intervals you can trust.

Controls + CI

→Scale

Agents localize the proven win to every store, deploy it, and verify it held at the topline.

On autopilot

Hover a step. One real example: Tacko loyalty incrementality

PlanProbability of returning in 90 days, by frequency

Observation70% of loyalty discounts go to customers who are already 90% likely to return within 90 days, who'd come back anyway. Points do little to keep the restaurant top of mind between visits, where the largest opportunity for incrementality is.

15%

1/yrtrier

30%

2–4/yroccasional

50%

5–11/yrregular

70%

12–24/yrsemi-monthly

90%

25+/yrweekly+

Hypothesis: the highest activation potential for incremental visits is in semi-monthly users. Target them with a Weekly Streak: 20% off every order so long as they come back weekly. The increased visit rate, driven by not wanting to lose the streak, outweighs the 20% margin hit.

TestWeekly Streak · 20% off while the streak holds

semi-monthly cohortmatched test vs control membersmatched: freq · recency · spend8-week read

Success metrics

Incremental visit rate+21% · CI [+12, +30] · p<.001

+21%

Net margin / member net of 20% off+5.2% · CI [+1.4, +9.0] · p=.02

+5.2%

Guardrail

Ticket size−1.6% · CI [−4.8, +1.6] · p=.41

−1.6%

● no harm: no down-trade in ticket size

ScaleTarget → enroll → guard the margin

Cohort agent

Finds the semi-monthly, high-headroom segment per store, never the already-loyal.

Streak comms agent

Enrolls and nudges by SMS: “one visit from week 4; 20% off if you’re back by Sunday.”

Margin monitor agent

Verifies net margin holds at topline; auto-pauses the discount if it turns margin-negative.

Rollout6 → 23 stores

+5.2% net margin holding at topline → feeds tomorrow’s plan

Tests to run

A backlog that prices itself.

#QuestionEst. annual ΔConfidence

01How should I allocate my entire marketing budget across Google/Meta, 3rd-party promos, and 1st-party loyalty?$119.4Kmodeleddirectional

Re-weights spend across Google · Meta · 3P promos · loyalty by per-channel marginal-ROI curves, net of commission.

02What specific promos, if any, should I run on Uber Eats and DoorDash?$84.2Kmodeledmedium

Matched Uber Eats vs DoorDash promo split, 4-week read, measured net of 3P commission.

03What's the optimal product mix to maximize net sales and gross profit?$61.0Kmodeledmedium

Item-level margin × menu-mix shift, ticket count held flat across 23 stores.

04Can item price-sensitivity pricing beat cost-based pricing on gross profit?$47.8Kmodeleddirectional

Item-level price-elasticity vs cost-plus, controlled price test on the top menu.

05Does salad-first onboarding lift 2nd-order retention?$31.0Kmeasuredmeasured · n=12 · 4-wk

Measured: 6 vs 6 matched controls · +9.2% 2nd-order retention · +6.1% net sales · signups held.

06Can rewarding staff with higher 1st→2nd-order conversion lift repeat rate?$21.6Kmodeleddirectional

Per-server 1st→2nd attribution. Guardrail: tests training, not individuals, with no per-person scoring.